“What time is it!?”
“Game time!”
The undisputed leader of the Baltimore Ravens football team, Ray Lewis, starts every game with his famous pre-game dance and chant. Fans love it. Teammates respond to it.
But now that the Ravens are in the playoffs, Ray decided it was time for another message. This one is a silent message. Quoting from the Baltimore Sun, “For once, Lewis delivered a pointed message without having to say a word.”
In the locker room, prior to the opening round game against the Kansas City Chiefs, Ray wore his Super Bowl Championship ring earned a decade ago. As his young teammates came to look at it, the message had been delivered. Ray wanted his team focused on the ultimate prize – the Super Bowl championship and all that it means.
The silent message he was sending was, Men, this is what we’ve been working for. Not very many people get to wear this ring. It’s special. The memory of what it takes to get one of these will stay with you forever. The friendships we have built will stay with us forever, unlike other teams in the league who leave the game having never won a championship and having very little reason to be called back together. We, the Baltimore Ravens, will be in demand. Everyone will want to talk to us. Because we will be champions.
As much as 90% of all communication is silent. Ray Lewis knows how to deliver silent messages that get results. Wouldn’t you like to know how it’s done? Wouldn’t you like to lead your organization without having to say a word? We’ll coach you through it. Give us a call today at 888-881-1660. Champions know the value of silent communication.
